READY TO LAUNCH?
let us
be your
WINGS
IT'S TIME FOR THE BRAND LAB
Part Coaching.
Part Curriculum.
Part Community.
A comprehensive "DIT" (do it together) program guiding you step-by-step, through EVERYTHING you need to LAUNCH your brand!
PEEK INTO THE PROGRAM
BRAND LAB INVESTMENT
FIND SUCCESS BY DOING THIS NOW
BY GASM
A COMPELLING BRAND NARRATIVE & MESSAGE COMPOSED
WHEN YOU'VE COMPLETED THE BRAND LAB, you’ll HAVE:
A CANVA DESIGNED BRAND GUIDELINES BOOK
A SEO AND SALES COPY OPTIMIZED SHOWIT WEBSITE
COMMUNITY ACCOUNTABILITY & EXPERT SUPPORT
MARKETING IMPLEMENTATION STRATEGY
STYLISH, SUSTAINABLE, AND SCALABLE BRAND PRESENCE
BOOK A FREE ASSESSMENT CALL WITH GILL!
Let's chat through any of your questions or concerns so that you feel confident and supported forging ahead with this expense.
WANT TO MAKE SURE YOU'D BE A RIGHT FIT...?
BOOK FREE ASSESSMENT
GET INSTANT ACCESS TO THE GASM PORTAL WITH EVERY TEMPLATE MODULE, LESSON AND RESOURCE TO START BUILDING ENGAGING VISUALS AND CONVERSATION FOCUSED MATERIALS TODAY.
FLEX WEEKLY PAY OPTION
BOOK FREE ASSESSMENT
GET INSTANT ACCESS TO THE GASM PORTAL WITH EVERY TEMPLATE MODULE, LESSON AND RESOURCE TO START BUILDING ENGAGING VISUALS AND CONVERSATION FOCUSED MATERIALS TODAY.
Special PROGRAM LAUNCH Price!
$499
3 X MONTHLY PAYMENTS
BOOK FREE ASSESSMENT
GET INSTANT ACCESS TO THE GASM PORTAL WITH EVERY TEMPLATE MODULE, LESSON AND RESOURCE TO START BUILDING ENGAGING VISUALS AND CONVERSATION FOCUSED MATERIALS TODAY.
ONE TIME PAYMENT
Most Flexible
Start Building Your Brand Today
the investment
$1,497
$75
Special PROGRAM LAUNCH Price!
21 X WEEKLY PAYMENTS
These recorded interactive group video calls are designed to focus entirely on what will work for you, and eliminate any limiting rifraf. We focus simply on the module materials, and comprehensive tutorials. WE HAVE NO TIME FOR GAMES!
NO BS PROGRAMS VIRTUAL TRAININGS
Inside the program, you will have access to every template, workbook, resource, reading materials, data, and applications necessary to effectively build and launch. Each phase comes complete with step-by-step instructions.
Materials & Resources
In addition to the immediate coaching, teachings and guidance you will receive from me and my team throughout the program, I offer unprecedented access to me, my team and community once you enroll.
UNPARALLELED COMMUNITY
"GILLEON TRANSFORMED MY CHAOTIC BRANDING INTO A SLEEK PROFESSIONAL IDENTITY THAT STANDS OUT IN THE MARKET."
NAIMA MORA NEW YORK CITY
TESTIMONIALS!!!!
"MY BUSINESS, MY BRANDING, MY WEBSITE WAS A HOTTTT MESS, UNTIL I STARTED WORKING WITH GILLEON."
NGOZI KIM LOS ANGELES CA
TESTIMONIALS!!!
HEAR WHAT THIS CLIENT HAD TO SAY AFTER ONE BRAND LAB SESSION...
JASMINE FUEGO LOS ANGELES CA
TESTIMONIALS!!!
WHAT THE PEOPLE ARE SAYING...
WHY I KNOW WE CAN HELP:
Beyond the hundreds of people AND BRANDS I’ve CONSULTED FOR, I’ve built FOUR multi six-figure businesses FOR myself WITHOUT A TRUST FUND, A HUGE SOCIAL MEDIA FOLLOWING, AND/OR THE HELP OF A PROFESSIONAL TEAM, so I know a thing or two about building BRANDS THAT BOP.
I teach all my clients not only how to do the same, but my super power is getting to the core of how to best authentically highlight YOU so that you are attracting clients that are right for you, and getting them to buy from you ON REPEAT, with confidence, and telling everyone they know about you.
YOU SHOULD ALSO KNOW
$ Build Trust from the Start
A cohesive brand establishes credibility and professionalism, making it easier for potential clients to trust you right off the bat. Trust is the foundation of building a base of LOYAL customers - IE the type of repeat buyers who repel you into “sales in your sleep” status.
$$ Instant BRAND Recognition
With consistent branding across all platforms—website, social media, business cards, and more—your business becomes instantly recognizable. This recognition creates a lasting impression, helping your brand stand out in a crowded market and keeping you top-of-mind for potential clients.
$$$ Cultivate Buzz
A strong brand not only attracts clients, but keeps them coming back and referring other people. When clients feel connected to your brand, they’re more likely to become lifetime customers which ensures a steady revenue stream.
$$$$ Automation Domination
When your brand is cohesive and resonates with your target audience, it does the heavy lifting for you. Clients will be drawn to your offerings and make purchases with minimal effort on your part, leading to sales even when you’re not actively selling.
$$$$$ More Freedom and Cash Flow
With a well-established brand, you’ll have the freedom to focus on growing your business rather than constantly chasing leads. As your brand continues to work for you, you’ll experience increased cash flow, allowing you to invest back into your business and your lifestyle. NOT TO MENTION the flexibility to work and play when/how you want!
$$$$$$ Take Pride in Your Business
There’s nothing like the confidence that comes from having a brand you’re proud of. When your branding truly reflects who you are and what you stand for, it boosts your self-esteem and empowers you to show up fully in your business, networking, never shutting up about your offers and brand, and ultimately leading to even greater cash flow.
Gain Access to The FREE Brands That Bop Workshop to learn the EXACT ROI
The Brand Lab by GASM is the missing link that will help you finally climb out of DIY hell, and swimming in the serene seas of seamless and stylish branding. Brand Lab by GASM is the only program that combines the power of live 1:1 coaching with Gill, and the flexibility of self-guided modules. Whether you’re just starting out or looking to refine your existing brand, The Brand Lab by GASM offers the complete toolkit to build your brand’s foundation—narrative, website, sales plan, and more—at your own pace, but never without the support you need when you need it. Brand Lab is your most direct pathway to attracting loyal dream, repeat clients, that can seamlessly purchase from you with ease and delight because you were guided the right way to build a strong money making foundation and professional brand for yourself.
DON'T JUST TAKE MY WORD FOR IT, MY CLIENTS SAY SO MANY AMAZING THINGS ABOUT HOW TRANSFORMATIVE IT CAN BE TO COLLABORATE WITH GASM.
"Hellllloooo, your modules are sooo specific! They are literally fail proof. It was like you are personally walking the client step by step to building their brand."
"Jenni gave me the courage to finally create my program. I sold out in less than one week and made $13k!"
LET'S imagine what SUCCESS would actually FEEL like:
- You’re making money without the design overwhelm, building a thriving online business that’s visually compelling and financially rewarding.
- You’re attracting your dream clients effortlessly, bringing in revenue without the need for complicated providers or unnecessary elements.
- You’re outshining competitors, leveraging an elevated and dynamic visual presence that translates directly into increased sales and business growth.
- You’re proud of your brand, confidently showcasing a website and logo that reflect your success and attract loyal clients.
- You’re organized, confident, and ready to maintain a streamlined, stylish brand that continues to generate income and drive your business forward.
All of that CAN be your reality IN DAYS thanks to THE BRAND LAB EDUCATION
Which is the ONLY branding bootcamp program of its kind…
Let's Take a peek into the program
Brand Lab by GASM is the ultimate 1:1 coaching and toolkit design hybrid program, crafted specifically for busy entrepreneurs like you.
PHASE 01
LAY THE FOUNDATION - 2 HOURS
You and Gill go live 1:1 and delve deep into the mindset, your personal goals, the data and the investment, and guide you in getting your systems physically set up to run.
PHASE 02
DESIGN THE BRAND - SELF-PACED
Follow along with our self-paced video tutorials as we guide you through designing your brand logo and brand book using AI techniques and Canva, all while getting your files set up for seamless implementation.
PHASE 03
WEBSITE BUILD PART ONE - SELF-PACED
Learn how to create a no-code, customized Home Page design in Showit through our self-paced video tutorials, using proven sales conversion elements every step of the way.
PHASE 04
WEBSITE BUILD PART TWO - SELF-PACED
Continue following our self-paced video tutorials as we guide you through building out additional website pages in Showit, maximizing dynamic visual elements for a stunning online presence.
PHASE 05
BRAND GLORY LAUNCH - 2 HouRS
Once you've completed the self-paced modules, we reconvene live, 1:1 to showcase the powerful marketing strategies, sales funnels, and digital product tactics that will propel your executed brand to new heights. By joining The Brand Lab by GASM, you gain exclusive access to our weekly virtual calls with the Launch Squad, including experts like Hannah Mickelson and Colin Jordan from Brotherly SEO, and Elyse Pickle, specialist in ads, digital product sales funnels, and automations. Their insights can help you scale your offers and take your brand to the next level.
BY THE END
You’ll have everything you need to launch your brand—completely designed, ready to go, and fully equipped for success. And if you’re truly maximizing your efforts, you could execute this launch in less than a week!
No other branding bootcamp program offers an all-in-one brand toolkit, including a website and brand kit, combined with 1:1 coaching at this price point, and with this level of time efficiency. Period.
REAL TALK—you’re starting to wonder if entrepreneurship is always going to feel this draining, and if building a successful business means burning yourself out before you even launch. You know you CAN do it yourself, but you'd LOVE some help from a professional...and just like pretty much all entrepreneurs - you can't afford a high level team to build everything for you.
Then you, BOO, are in the right place!!
POV:
Does this also sound familiar?
BUSINESS BRANDING RANT LOADING...
FAILURE TO LAUNCH
You’re caught in a loop, dreaming of that high-ticket branding team that’ll swoop in and create magic, but let’s face it—you’re stuck. The DIY approach has run its course, and without a real plan or budget for branding, you’re spinning your wheels. The champagne dreams with a Bud Light budget are keeping you on a treadmill of frustration, leading to repetitive failures to launch. And that’s taking a serious toll on your bottom line.
TIME = EXPIRED
You’re desperate to get your brand off the ground—like, yesterday. You’ve thrown money at every course, app, and tool under the sun—Planoly, Flodesk, CapCut Pro, you name it—but nothing has come together like you envisioned. Every day that passes is another missed opportunity, and the clock is ticking on your success.
MORE FAMILIAR FRUSTRATIONS...
BRAND SHAME
Your branding feels like a mess—disjointed, unprofessional, and let’s be real, embarrassing. And if you’re REALLY being honest—your logo and website make you cringe. Every time you look at them, you feel a pang because they don’t represent who you are or the quality of what you offer. It’s like wearing an ill-fitting suit to an important meeting; you know it’s not the impression you want to leave.
BLEEDING CASH
To add insult to injury, on top of wasting time, money and embarrassment, all the while you’re stuck in a rut, and the money is literally slipping through your fingers. That unused Canva Pro subscription? Just another reminder that your design process has been more frustrating than fun. You’ve spent so much on courses, programs, and subscriptions that you can’t even keep track of anymore.
And at the end of the day, all you really want is to get your brand off the ground—seeing other entrepreneurs thrive with a clear, distinctive narrative every single day just makes you more impatient that it’s not your reality yet.
How
tO
geT
started...
Inquire
PREP FOR GREATNESS
book a chat
Secure Your Date
FIND SUCCESS BY DOING THE FOLLOWING:
Once you've had a chance to review the particulars, and discover the power of Gill, you make a decision to grow and elevate your brand.
You'll complete a short alignment survey, and receive an email from our team shortly with approval to get started on a path towards measurable success.
Immediately booking your chat with Gill will ultimately get you closer to educated and informed decisions on your objectives and goals.
Start The Brand Lab by GASM at your own pace! Click the link below to view the upcoming schedule of availability, and secure your spot.
THE TRUTH:
Without cohesive branding, all the effort you put in is just wasted time—and time is the most precious commodity you’ve got. That hesitation and self-doubt? They’re translating directly into missed sales and opportunities. It’s time to stop hiding behind a brand that doesn’t do you justice and step into one you can show off with pride.
When you’re not confident in your brand—whether it’s your website, business cards, or social profiles—it shows. And when you’re not confident, you’re not selling. And when you’re not selling, you’re not EARNING.
This vicious cycle is holding you back, and it’s time to face the fact that without a strong, cohesive brand, your business will never reach its full potential.
So if you're asking how self-guided brand building is achieved quickly, and without spending tens of thousands on a brand squad?? Let's start with definitely NOT buying another lame course. (TBH, when creating the Brand Lab I went deep into a course hole and bought literally EVERY course on the market). Don't worry, I took extensive notes on all relevant info, and made sure it got implemented into this program.
I HAVE 100% PROOF THAT BRAND LAB BY GASM IS THE SOLUTION YOU NEVER KNEW YOU NEEDED.
You ALREADY know MY PICK...BECAUSE...
By this time next month, you could be finalizing your brand voice, logo, and website—setting the stage to start maximizing your incoming cash flow immediately.
In just 2 months, you could have a polished and stylish brand narrative, driving increased visibility, more leads, and higher deal flow, directly boosting your bottom line.
And in a year? You could be celebrating a year of consistent, lucrative financial success, with your brand positioned for even bigger growth and scale.
But here’s the catch— DUHHHHH, that only happens if you choose option 2 and enroll in The Brand Lab by GASM today. This is your chance to seize that light of hope, armed with all the tools, strategies, accountability, and support you need to turn your entrepreneurial dreams into a profitable reality.
Now you’ve got two choices:
Sit there questioning if your scrambled thoughts and scattered design elements are going to sort themselves out.
01:
Get off your keester, and take this crucial problem-solving step towards FINALLY launching your brand.
02:
AGREED - BOOK FREE ASSESSMENT!
MORE FREE BONUSes
Access to the Full GASM TOOL KIT Library
3 MONTHS OF Direct 1:1 SUPPORT from GASM + COMMUNITY
Exclusive Invitation to Weekly LAUNCH SQUAD CALLS
ELYSE PICKLE ADS, SALES, AUTOMATIONS
NAIMA MORA PERFORMANCE COACH
COLIN JORDAN BROTHERLY SEO MARKETING
HANNAH MICKELSON BROTHERLY SEO
Meet some of the geniuses who collaborate on weekly calls to support your brand.
Launch Squad
“It's so impressive, this was all done so quickly!"
Gill Mercado is not only a wellspring of resources, and marketing knowledge, she has been an enthusiastic and supportive mentor for my nonprofit organization.”
— SHERIA . FOUNDER + EXECUTIVE DIRECTOR - SHAPING HER EARTH
We have a type. We're assuming you do too. IF YOU MADE IT THIS FAR, YOU MUST WANT TO find out if we're a right fit for each other first.
Here’s exactly how to know:
- If you're looking to swiftly, stylishly, and seamlessly design your brand, yourself, while being virtually instructed.
- If you have an established business idea and want to efficiently push through the progress to launch.
- If you are willing to self-motivate and grind it out to execute the all the necessary components.
- If you are willing to monetarily, and emotionally invest to establish your brand and presence.
- If you are looking to take advantage of Showit, and it's program capabilities.
BRAND LAB IS for you:
- If you are not willing to switch to Showit at this time.
- If you think negatively, and already don't see the value in digital platforms and digital business.
- If you aren't willing to put in the self-paced work to absorb and execute the teachings. The Brand Lab by GASM includes unique assignments to get you past the finish line, it will be GAME ON. Gill will be accessible EVERY step of the way.
- If you don't have the funds to invest in all the necessary elements to the operations, systems, and aesthetics.
- If you want things done for you. We do offer that service, and you should head to the home page for more info on that GASM building your brand for you.
BRAND LAB isN'T for you:
FREQUENTLY ASKED QUESTIONS
Q. I ALREADY HAVE A WEBSITE, DO I HAVE TO SWITCH TO SHOWIT?
The short answer is yes, designing with GASM requires Showit. But we walk you through every step from the domain activation to the DNS and Data Transfer.
Q. WHY SWITCH TO SHOWIT?
We can't say enough amazing things about a platform that allows you to create visually stunning websites, all with a drag and drop interface that requires no coding.
Q. DO I NEED PROFESSIONAL PHOTOS AND COPY PREPARED NOW?
It's ideal for you to invest in making yourself look and sound as professional and amazing as possible. We have all the creative and technical tools and resources to boost and optimize these crucial aspects for you.
Q. IS THIS ALL POSSIBLE????
100%%% !!!! And the first obstacle we tackle is mindset.
EXACTLY WHO IS THIS SERVICE FOR?
-For those who want to be above basic.
-For those who have tried building template sites on their own and have fallen short.
-For those who did build a DIY site on their own but it doesn't look good, and isn't the vibe.
-For those who don’t want to deal with over complicated web designers who take FOREVERRRR.
-For self-aware folks that know they require guidance conceptualizing good styling layouts with sophistication.
-For those that understand the formula and format of, SEO, sales and strategic calls to action is important, and want the experts to effectively SELL, and build those elements into their design and offerings.
-For those who want an elevated custom experience with a speedy and sensible budget and process.
EXACTLY WHO IS THIS SERVICE FOR? (CONTINUED)...
The following is a list of past, present and future ideal clientele:
-BUSINESS COACHES
-VIRTUAL ASSISTANTS
-DIGITAL MARKETERS
-PHOTOGRAPHERS
-PRODUCERS
-CONTENT CREATORS
-PRIVATE PRACTICES
-FITNESS TRAINERS
-COURSE CREATORS
-REAL ESTATE AGENTS
-CPA'S
-ARTISTS
-PERFORMERS
-MOTIVATIONAL SPEAKERS
-IN-PERSON ESTABLISHMENTS
-WELLNESS INSTRUCTORS
-CREATIVE PRODUCERS
Q. WHY A WEBSITE VS A STANSTORE?
Your website is the first introduction to your web presence and persona. It's where customers are able to get a first glimpse into your personality and aesthetic, so it MUST be well-designed. Additionally, it's a place where questions are answered, your experience is showcased, and where you are able to make SALES, so it MUST be fully optimized. These elements deserve a custom and bespoke experience, and we got you covered on both fronts.
Q. WHICH TOOL KITS DOES THIS PROGRAM INCLUDE?
Brand Guides in Canva: Customizable templates that make brand consistency effortless.
Website Templates: Ready-to-use designs to get your online presence up and running.
Color Palette Generators: Tools to create a cohesive and attractive color scheme.
Brand Narrative: A compelling story that resonates with your audience.
Brand Voice: Defined tone and style to communicate effectively with your audience.
Watermark Logo: A personalized logo to establish your brand identity.
Identity Guidelines: A comprehensive guide to maintaining brand consistency across all platforms.
Q. WHY DESIGN YOUR SITE WITH GASM?
I’m not a classically trained web designer. And let’s face it, a lot of people in tech can be very stiff and boring/difficult to collaborate with. I have a commercial casting and fashion background but most importantly an attraction to drama, and romance and I know how to create a salacious narrative and image for your brand that will effectively attract and compel your target audience. All the tech stuff a bonus. I taught myself everything needed to execute the deliverables, and the proof is in the testimonials; but working with people my entire career as an entrepreneur has paved the way for harmonious energetic experiences with my clientele. Very different than your average tech experience, and generally, making it much more enjoyable.
Q. WHAT IF I NEED WEBSITE OR BRANDING UPDATES?
We empower you with all the tools to easily navigate the user friendly Showit platform, but you can always schedule a VIP Day with Gill for significant updates.
Q. DO YOU OFFER CUSTOMER SERVICE SUPPORT?
Yes! As members of The Brand Lab, any client can book a chat with Gill at any available time in her calendar, or you can get direct support by emailing gasm@ilovegasm.com.
Q. DO YOU OFFER REFUNDS?
Due to the nature of GASM products or services containing downloadable content, and relative consulting materials, any GASM product or service sold on Ilovegasm.com is non-refundable.
BUILT BY GASM
View some examples of clients we helped to build the business and brand of their dreams.
WHO'S DOING THE BUILDING?
Learn about the incredible creative team behind GASM Brands and how they are qualified to help you.
Elevating brands, grounding success
Welcome to the world of Gilleon Alexis Smith-Mercado, a visionary force in commercial and digital ad entertainment with an illustrious 20-year career that has redefined the beauty and marketing landscape for major brands. Gill's journey is a testament to her passion, creativity, and unwavering commitment to excellence in everything she does. With a unique blend of fashion expertise, business acumen, and advanced design skills, she stands as a beacon of innovation and empowerment for entrepreneurs looking to elevate their personal brands.
GILLEON ALEXIS SMITH MERCADO
GILLEON
ALEXIS
SMITH
MERCADO
IYALA FROM WILD WAKENING HIRED OUR TEAM TO BUILD HER BRAND AND PRODUCE HER VIDEO DIGITAL PRODUCT COURSES.
Iyala also said "I just want to acknowledge and thank you, you're helping me step up to myself, and create something that I really want to create."
WILD WAKENING
TIMISOLA ENTERED THE BRAND LAB, AND WITHIN A FEW SHORT WEEKS SHE HAD HER ENTIRE BRAND NARRATIVE AND LOGO DESIGNED WITH OUR GUIDANCE.
Timisola also said "People sleep in Canva. You don't need to pay the money for a designer, you can truly create something impactful yourself through Canva and guidance."
TIMISOLA - TKO PRODUCTIONS
JASMINE TOOK OUR FREE ONLINE COURSE TO HELP INTRODUCE HERSELF TO SHOWIT, AND HOW TO MAINTAIN HER CUSTOM TEMPLATE WEBSITE
Jasmine also said "Thank you for this EPIC free education on Showit."
JASMINE TORRES - MOTHERLY MKTG
MORE KIND WORDS...
